• Acquiring Company: American Beverage Corporation, a wholly-owned subsidiary of Harvest Hill Beverage Company.

• Acquired Company: Poppilu, a Chicago-based kids lemonade brand.

• Purpose of the Acquisition: The acquisition is aimed at building upon Poppilu’s success in establishing the kids’ better-for-you lemonade segment.

• Background: Poppilu is known for producing lemonade targeted towards children that is perceived as a healthier alternative. The brand likely focuses on using natural ingredients and reducing added sugars, aligning with the “better-for-you” category.

• Terms of the Deal: Unfortunately, the specific financial terms of the deal were not disclosed. This means that the exact amount paid by American Beverage Corporation for the acquisition remains confidential.

• Companies Involved:

  • Poppilu: A Chicago-based kids lemonade brand.
  • American Beverage Corporation: A subsidiary of Harvest Hill Beverage Company. They are involved in the production and distribution of various beverage products.
  • Harvest Hill Beverage Company: The parent company of American Beverage Corporation. They are known for producing popular beverages like Juicy Juice and SUNNYD.

This acquisition is significant for both Poppilu and American Beverage Corporation, as it provides an opportunity to expand and diversify their product offerings, especially in the kids’ beverage market.

Please note that since my knowledge is based on information available up until September 2021, I may not have the most current updates on this acquisition.